The technological side of Ocado initially started as just that - Ocado Technology. However this was further split to Ocado Engineering and then Ocado Solutions as this side of the company quickly progressed. Starting as an online supermarket before internet grocery shopping took off, Ocado has always had to be pretty tech savvy. Without stores to hold stock they've had to work out other means to have stock available around the country in the quick turnaround times that are expected for groceries. In building a response to this they have been able to create a standalone system that they are now in turn selling as a solution to other businesses.